Definition of a Twitter Favourite

The definition of what a Twitter favourite is.
A Twitter favourite is when someone clicks the favourite link on your Twitter tweet (post). That tweet then shows up in that user's their favourite items list on their profile page.

In our weekly stats email, we count this as the total number of favourites you received for that week.

In the example tweet below you can see the favourite link icon (near bottom right, the star icon). And also the favorite count for this tweet in the bottom left.

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