Definition of an Email Bounce

The definition of what an email bounce means.
A bounced email is one that is sent out but never reaches it's receipt and is therefore sent back. This can be because of a number of reasons. Most commonly the reason is that the email address is not correct or doesn't exist. But sometimes if the computer server for which the email is sending to is busy or not responding this can cause the email to "bounce back".

In our marketing stats email we count any email that came back marked undeliverable as a bounced email. We also clean your email list for you by automatically remove email addresses that bounce. Keeping a clean mailing list is an essential part of making sure your emails don't end up in spam folders or blocked all together.

email bounce
A bounced email is similar to the post office putting return to sender on a piece of mail because an address doesn't exist.

← More definitions

← Back to FAQ

Are You Impressed?

Find out how you can increase your sales. Request a FREE site review right now!

What People Are Saying

Listen to what our happy customers are saying.
We were able to see an immediate result after using Rocket Marketing with an order directly related to the SEO work completed!
John Gallagher
The Promo Shop
John Gallagher
Leads Generated
Web Page Views
Campaigns Run
Visitors Last Month

Wait! Get our free site analysis

For a limited time we are offering our website analysis for free.
A detailed evaluation like this is valued at over $500.
Get A Free Analysis